10 most Impactful Brand Ambassador deals in Cameroon ( in the last 2 years )

Entertainment and Arts

10 most Impactful Brand Ambassador deals in Cameroon. Cameroon Music Industry has been on the rise over the years with a lot of new talents joining the industry daily and working hard to make an impact on their field. With the quality music they produce, Many Cameroonian artists have built Personal Brands and acquired a good number of followers on social media.

Brands, Companies & Businesses understand Music is a universal language,e and a good number of Cameroon brands, especially in the Brewery and telecommunications sectors are associating with creative personages in the music industry, to make their brands more endearing to their targeted audiences.

Amongst these collaborations between Brands and Cameroonian artists, some are very fruitful while some are not, and in the article below we discuss the Top 10 Most Impactful Brand Ambassador Deals in Cameroon in the last two years (2021-2023).

Our criterion for selection is:

Social Media trends ( through search and hashtags)

– Street Billboards 

– Duration ( 6 months plus )

– Brand Visibility.

Note: The List is arranged in No particular order.

Locko – American Cola.

This is a Case Study of Cameroonian artiste Charles Arthur Locko Samba well known as Locko and american Cola in Cameroon. On May 30th, 2022, American Cola struck a deal with Locko presenting is as the brand ambassador. With Locko as the face of both American Cola brands, the company has experienced huge expansion in Cameroon while supplying quality to masses



Stanley Enow – Waspito

This is a Case Study of Stanley Enow and Waspito coll

Stanley Enow is one of Cameroon’s biggest and most successful urban artistsStanley Ebai E

aboration from 2020 -Present ( February 2023)

now “King Kong” was born on February 8th in Bamenda, North West Cameroon. He hails from Eshobi, Mamfe Central Sub Division. The pride of his origin and tribe influenced him to assume the pseudonym ‘’Bayangi Boy’’.


Mr. Leo – Bantu Blockchain

This is a Case study of Mr Leo and Bantu Blockchain Foundation collaboration. In this article, We take a look at what both parties achieved working together

Multinational crypto company Bantu Blockchain announced Mr Leo as their official Brand Ambassador for Cameroon and French Africa.


Jovi – Johnnie Walker

This is a Case Study of Jovi and Johnnie walker Cameroon brand ambassador Deal deal  from 5th March 2022 till present ( February 2023).

Jovi is one of Cameroon’s most celebrated rappers. He’s earned legendary status for his impact on the entire music industry from production to bringing up other artists under the New Bell Music label.


Maahlox – Racine Booster

Case Study of Maahlox and Racine collaboration from May 2022 till present (February 2023).

In May 2022, Brewery Company “Le Brasseries du Cameroon” announced Zone 2 Rap artiste Maahlox as a brand ambassador for their most recent beer Racine Booster .


Mic Monsta – Chivas Regal

This is a Case Study of Case Study of Mic Monsta and Chivas Regal collaboration in Cameroon.

Mic Monsta is the 237 music present-day hottest rap act. He was born  Molua Alous Mosima on February 6th, 1991. He has stamped his mark with confidence and he keeps growing.


Salatiel – K44 (UCB)

We did some research on K44 x Salatiel collaboration and this is a Case Study of Salatiel and K44 (UCB ) Beer Brand

Salatiel is a Cameroonian powerhouse artist and producer with an eye for talent. He’s behind the rise of some top artists under his label Alpha Better Records


Mimie – Reaktor

This is a Case Study of Mimie and Reaktor Cameroon Collaboration from 13th Jun 2022 till present ( February 2023)

Mimie signed the brand deal for the Reaktor energy drink on June 13th, 2022. The deal came at a time when Mimie was rebranding in music and acting.


Ko-c – Chill Citron

This is a Case Study of Ko-c and Chill Citron collaboration from November 5th, 2021 to 2022.

On November 5th, 2021 Powerhouse Entertainment boss Ko-c officially signed as a brand ambassador for the drink “CHILL citron Life” in the City of Douala after promoting the brand for some months.

Before signing as Brand Ambassador for Chill citron, Ko-c had released a hit song titled “CHILL” on the trending genre Amapiano whose success attracted the brand “Chill citron” looking for more visibility.


Tzy Panchak – Tecno Cameroon.

Tzy Panchak Camon 19 announced on 30th June 2022. This is a Case Study of Tzy Panchak and Tecno Camon19 collaboration.

Tzy Panchak is one of Cameroon’s most supportive and push full personalities. He is always in a position to help others climb the ladder of success in entertainment.



Which was the most Impactful for you? let’s hear from you below


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About Slimkyd Kimbiblog 1338 Articles
Slimkyd is an Entrepreneur, blogger, web developer.

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